The Multi-Channel challenge
We’re all a product of our times. The increase in multiple channels of communication has increased our expectation of how quickly and effectively organisations should respond to us.
For instance, imagine you’ve had a terrible experience and you want to complain to the company responsible. You could:
- Type out your frustration and then email it
- Send it via a web form
- Twitter about it
- Post it on the company’s Facebook page
- Print out your complaint and send it
- Bend the ear of a call centre agent on your way to the post office
Imagine that you fired off your complaint in all seven directions. How would you expect the company to respond to all your messages? Would you expect them to be consistent? Would their response change the way you felt about what happened?
Winning hearts and minds
Multiple channels of communication are a business opportunity to get closer to and better engage your customers. When you deliver a seamless customer experience it immediately differentiates you in the market and helps secure the loyalty of your most valuable customers.
No ‘one size fits all’ solution
We’re not here to sell you a ‘one size fits all’ software solution. Instead we’ll offer in depth business consultation service to identify where your real communication issues lie and look at them in the context of your organisation as a whole. Then, and only then, tailor make a perfect solution to enable you to embrace, harness and streamline your business and customer communications.
To learn about more powerful customer experience solutions sign up for free resources on the left hand side of this page or get in touch with us today.